About Benchmark Business Advisory

Practical advice with responsibility for progress.

We’re advisors to Australian small and medium businesses. We don’t hand over a report and leave. We agree the priorities with you, build the core work and stay accountable for keeping it moving.

Peter Bruce Jo-Anne Andrew Paula Donna Chris Suzie
Visit Benchmark Business Sales & ValuationsSister company of Australia’s largest national business brokerage. 5,000+ successful transactions since 1999.
150+ yearscombined advisory experience
200+businesses our advisors have worked with
Australia wideincluding regional and remote
No lock-inmonth-to-month programs
What makes us different

A proven way of working, not just good intentions

Established programs

Value Builder and Sale Ready are structured, tested programs, refined over years of client work.

We build the work

Your advisor creates the core deliverables: plans, reports and working documents, not templates to fill in.

Visible progress

Trinity, our engagement platform, keeps your roadmap, tasks, documents and progress in one place.

Honest about value

Month to month, no lock-in. If a piece of work isn’t worth pursuing, we’ll tell you.

What owners tell us they gain

The five C’s

Good advice should leave you better equipped to run the business, not more dependent on us.

Confidenceto make significant strategic decisions.
Clarityto see the bigger picture clearly.
Capabilityto implement strategies effectively.
Connectionto expertise, networks and industry benchmarks.
Capacityto free up time for higher-value work.
PeterBruceJo-AnneAndrewPaulaDonnaChrisSuzie

150+ yearsof combined advisory experience, from people who’ve run their own businesses
Business ownersEntrepreneursReal-world professionalsMBA and PhD-level expertise
Who you’ll work with

Built by business owners, for business owners

Our whole team are business owners and entrepreneurs. We’re real-world professionals who have built and run our own businesses, and we back that experience with MBA and PhD-level expertise. That means practical priorities, honest conversations and a focus on what the owner will actually do next.

We’ve run our own businessesSo we know what’s at stake when it’s your money and your name on the door.
Experience and educationReal-world know-how, backed by postgraduate study and research.
Practical prioritiesWe focus on what you’ll actually do next.
Honest conversationsIf something isn’t worth pursuing, we’ll say so.
Led by Peter Spinda, Partner and CEOWatch: Pete’s journey as an entrepreneur, from his first business at age 19 to leading Benchmark Advisory Group.Watch on YouTube
Meet the team
One family. Specialist focus.

Proudly part of Benchmark Advisory Group

Benchmark Business Advisory is one of three specialist businesses in the group. Each has its own services and website, and when your work needs people or research expertise, we bring the right colleagues in.

Benchmark Advisory Group
AdvisoryTalentResearch
Benchmark Business AdvisoryYou are here

Growth, value building, sale preparation and AI and technology advisory.

Benchmark Business Advisory
Benchmark Talent AdvisoryPeople and leadership

Leadership training, recruitment and HR support.

Visit Benchmark Talent Advisory
Benchmark Business ResearchResearch and insight

Small business and enterprise research for better decisions.

Visit Benchmark Business Research
Benchmark Business Sales & Valuations Our heritage

Proudly a sister company of Benchmark Business Sales & Valuations

We share the Benchmark name and its heritage. Benchmark Business Sales & Valuations is Australia’s largest national business brokerage, helping Australians buy and sell businesses for over 25 years. When it’s time to sell, our clients have a trusted team to talk to.

Visit Benchmark Business Sales & Valuations
Australia’s most awarded business brokerage
25+years helping Australians buy and sell businesses
5,000+successful transactions since 1999
50+qualified business brokers
500,000registered buyers

See whether we’re the right fit for your business

A 20-minute call is the easiest way to find out. We’ll listen, ask a few questions and give you an honest view of where we could help.

20 minutes, no cost, no obligation A senior advisor, not a salesperson

Rather talk now? Call 1300 366 521

Request a call back

We’ll call you within one business day.

Prefer to pick a time? Book online

Free Business Value Score + free bookFree score + book
Call Book a free call